Going to market – is Christmas good or bad?
The helpful responses to my last blog show that there are kind writers out there, folk who are always ready to share their experience. Okay, they’re not all so generous – I’ve met some who take all the retweets I give them and offer zilch in return. Maybe I should name and shame them on a new hashtag like #SelfishMiserableSods.
Still, they’re a small minority and I know where they live, so I’ll deny them any more RTs and move on. Never one to spurn good advice, I’m shamelessly on the lookout for more of the same. Christmas is only three months away and Xmas puddings are already on the shelves of my next-door Sainsbury’s (and, probably, your local supermarket). How good an idea is it to launch an ebook in, say, November or early December?
On one hand, it could be swamped by the millions of festive offerings, so maybe it’s better to delay it till the brouhaha dies down. On the other hand, Amazon vouchers are highly popular Xmas gifts and countless folk will use theirs to buy ebooks, so there will be a big one-off boost to sales.
All in all, my inclination is to go for it as soon as I’m ready and ignore the time of year. Any thoughts will be very welcome.