Writer or Marketing Guru?
It’s my decision. My epublisher is waiting for me to set him loose but I don’t feel ready. I’ve set up this blog and acquired 3.800 Twitter followers and 1,000 Goodreads friends in a fairly short space of time but that’s not all it takes.
I now need to engage more fully with them. They’re a friendly lot, quick to respond and offer helpful advice. I’ve tried to be equally responsive but it’s almost impossible to keep track of all the tweets that come flooding into my inbox. I haven’t managed to answer every tweet I should have, so I may have unwittingly upset some good folk along the way.
Am I worrying too much about social media? In a recent survey of ebook sales, 12% were traced back to Twitter, 50% to word of mouth tips. 12% isn’t a lot when you think how much time aspiring authors spend trying to claw their way up the giant literary ant hill of Twitter. What’s more, you’ve no idea if your followers will retweet details of your novel or, if they do, how many of their followers will have any interest in buying it.
To dilute this reliance on social media, what I’d ideally like is an influential sponsor (a guy can dream!). Not one who’d inject funds, just one who’d say nice things about my book. That would do more for it than Twitter. My top choices would be David Beckham and Tim Howard, the Everton and US goalkeeper, as they’re both pretty relevant to my novel. Tell me how to get in touch with either of them and you’ll be my friend for life.